Digital marketing and SEO agency

Digital marketing is the use of advertising or commercial techniques or strategies that are executed online.

The purpose of online marketing is to gain visibility, connect with our target audience, improve relationships with our customers, establish lasting links and achieve greater economic benefits.

There is a popular tendency to think that just by having a website or online store our business will already be running and achieving all of its goals. Nevertheless, the truth is that if we do not take the right digital actions, we will hardly get good results. In fact, digital marketing consists of much more than just using digital channels or platforms. For that, in our digital marketing agency, we follow a methodology that applies to each business or company.

In general, we could say that first we analyze the type of your company and product, detect the target audience, define and direct all our strategy and communication to it. Once this procedure is done, we start by defining what media to use in order to attract it and generate lasting relationships with it.

The greatest benefit you can get with digital marketing is to increase the visibility of your business on the Internet and thus achieve benefits at the brand level and also at the economic level (increase sales and attract more customers).

Also, another benefit of applying digital marketing to your business is the following:

Enables greater segmentation

Most of the platforms that we use when carrying out digital marketing strategies allow us to segment in detail and carry out actions that are totally oriented towards our potential client. Detailed segmentation will help you drive quality traffic to your business and increase your conversions. At Slupu, we segment by gender, location, language, country, consumer habits, tastes... among many other options.

Strengthen the link between your business and your consumers

Through social media marketing, we can strengthen the relationship that exists with our consumers and build closer relationships with them.

Also, the reception of suggestions is easily obtained behind the screen. Recommendations that serve to improve our business.

It can be measured

Each of the actions we take in digital media can be measured in detail, so we know more about the return on investment, if we are taking the right actions or taking new guidelines. We can also track in real time which we cannot do with conventional advertising.

Cheaper than other channels

If we compare it with traditional channels (TV, radio, newspapers,...) digital marketing is much more affordable.

Allows access to international markets

While traditional marketing allows you to have a local reach, digital marketing knows no boundaries, you can connect with audiences in different parts of the world.

You can compete against bigger companies

By applying and optimizing digital marketing strategies well, a small SME can compete against large companies. Obviously the advertising budget to be carried out will not be the same, and therefore, the visibility that one or the other obtains will not be the same either, but we can obtain certain visibility that we would not obtain with conventional means.

SEO 

The Google Search Engine is one of the main sources of traffic on the Internet, so it has become one of the main channels where we can make our business visible. A good strategy takes between 6 and 12 months to see clear results and to be able to make an objective evaluation of the work done.

Content Marketing

By Content Marketing, we understand the strategy of carrying out a plan to disseminate a brand or business that leads to achieving objectives through a strategic design of content and a tactical plan to promote them.

Social Media Marketing

Creating a strategy in social media networks is much more than just sharing content in them; it is drawing a roadmap that helps us to achieve a series of objectives that we have previously set.

Paid Media

This refers to advertising, in any of its digital formats, advertising in social networks, advertising in google ads, advertising in advertising spaces, etc.

Relationship or Influence Marketing

Create quality relationships with other brands or influential people in our sector. This gives a better brand image of our business and improves the credibility of our product or service.

Email Marketing

Perfect for creating conversion funnels, creating meaningful links with your customer and having a much closer and more personal communication with them.

Analytical strategy

What is not measured, cannot be improved. With the use of analytical tools we can absolutely control all our digital actions and best of all, we are able to rectify them in time and save costs.

To define a series of strategies to capture qualified traffic to our website, blog, online store, landing page, etc.; improve web positioning; capture leads; generate a community; build customer loyalty; create content that attracts our buyer person; generate conversion funnels; conduct advertising campaigns in digital media; improve the brand image of the company, etc.

Hasta incluso con la mejor estrategia de marketing online, se tarda en ver resultados. Las técnicas utilizadas no se tratan de ningún tipo de solución mágica que vaya a hacer que alcances el éxito esperado de la noche a la mañana, de hecho, normalmente para empezar a ver resultados, se necesita que transcurra un tiempo, normalmente, entre 8-10 semanas. 

Sin embargo, algo que sí es cierto es que la rapidez con la que llegan los resultados suele ser proporcional a la inversión que realices. Es decir, es probable que cuantos más recursos destines al marketing digital de tu empresa, mejores resultados llegues a obtener. De hecho, si inviertes en campañas de publicidad, los resultados pueden llegar a verse más rápido.

Contar con una página web debería ser prácticamente obligatorio. Una página web es tu carta de presentación, y si no dispones de ella, será más difícil transmitir seguridad y confianza a tus potenciales clientes. Además es un canal para dar a conocer tus productos o servicios de manera organizada e interactiva. 

Por lo que sí, desde SLUPU, Agencia de marketing digital en Valencia, creemos que lo más conveniente es la creación de una página web ya que también puede otorgar ventajas como configurar una tienda online o llegar a una mayor cantidad de clientes, lo que beneficia a la consolidación de tu estrategia.

Contar con una página web debería ser prácticamente obligatorio. Una página web es tu carta de presentación, y si no dispones de ella, será más difícil transmitir seguridad y confianza a tus potenciales clientes. Además es un canal para dar a conocer tus productos o servicios de manera organizada e interactiva. 

Por lo que sí, desde SLUPU, Agencia de marketing digital en Valencia, creemos que lo más conveniente es la creación de una página web ya que también puede otorgar ventajas como configurar una tienda online o llegar a una mayor cantidad de clientes, lo que beneficia a la consolidación de tu estrategia.

It is important that you apply digital marketing strategies in your company because currently, in the midst of the information age, there are many competitors with similar interests to yours. In order to achieve visibility and stand out among them, you will need to use tactics that give you greater positioning and the opportunity to access your potential customer, and this will only be achieved by incorporating online marketing in your business model.

You don't have to worry about anything, you can contact us by mail, by phone or by visiting our offices (by appointment) and we will be happy to assist you!

Experience

Our clients really endorse us.

We are a team

Somos una agencia de comunicación Valencia que trabaja codo con codo con nuestro cliente y velamos en todo momento por sus necesidades.

We bring value to your business

Humanity is moving towards a future of unprecedented technological evolution, but behind all the advances and developments, there is still the person. In Slupu, we make use of digital tools without forgetting to add value to your business and connect with your client.

We are a digital agency based in Valencia, but we work with clients from differents parts of the country, so taking your company's digital marketing at a distance will not be a problem for us 😛

You cant contact with us via email, by phone or visiting our offices (by appointment). We'll be glad to attend you!

Lo primero de todo, sería que te pusieras en contacto con nosotros principalmente por email comentándonos en qué te podríamos ayudar y dejando tu teléfono en el propio email. Acto seguido uno de todos nosotros te llamaríamos por teléfono para intentar recabar un poco más de información, y te enviaríamos una propuesta a medida. Si la propuesta te encaja, ya sería realizar un pequeño contrato y empezar con la primera fase del servicio.